4 Ways to get More Traffic to Your Blog

There are now literally millions of businesses and individuals in the world blogging, all vying for the eyes of as many readers as they can get.  Many times blogs are set up, a few posts are created and then the blogger or business just sits back and waits for traffic to come pouring in.

Sorry, it doesn’t work that way.

Blogging takes time, commitment and hard work.  But it can be a worthwhile investment and reap great rewards for yourself and your company – if done well.  The question most bloggers (including some of my clients) end up having is  have is, “How can I get more traffic to my blog?”

This is not an exhaustive look at how to get more readers, but here are 4 good ways to get started:

1. Write Great Content

It doesn’t matter how flashy your site looks or if you post 5 articles a day – people read blogs for the content.  Make sure your content is high-quality information that the niche you are writing for cares about and people will come to read it.

Tip: Use Google Analytics to see what pages and posts people are reading the most as well as what keywords they were searching for when they came to your site.  Write more content accordingly.

2. Post Consistently

How often you post is up to you.  But don’t leave your readers guessing if you’ve given up on the blog.  Make it obvious how often your blog is updated and make sure you stick as close as you can to your timeline.

Tip: Future-post!  Prewrite a few great articles, then change the publish date on them to the future (super easy to do with WordPress).  Viola!  You’re already on target for posting consistently in the next few day or weeks.

3. Guest Post

Write somewhere other than on your own blog.  This helps new, more and different readers see what you write about, and if they like your post enough they will click through to see your blog.  Ideally you should guest post on a blog with more visitors than your site has, and with readers that would want to learn about the same general topics that you write about.

Tip: Make sure you read the blog that you are submitting an article to.  Get a feel for the writing style, length, and content.  If you don’t know where to start, try guest posting on blogs you like to read often anyways.

Check out the spike in visitors the day one of my clients guest-posted on a bigger blog.

4. Participate

Blogging is all about sharing information, ideas and opinions.  Make sure your sharing doesn’t stop when you hit Publish.  Engage your audience continually to build a sense of community around your blog.  Reply to comments on your own blog and go comment on other blogs.  Use social media to interact more directly with readers.

Tip: Make sure it is easy to leave comments on your blog.  If the form takes too long to fill out, or if it is obvious the blogger doesn’t respond to comments many people won’t waste their effort.

Some further resources for getting more traffic to your blog:

How to get traffic for your blog by Seth Godin

13.2 Easy Ways to Build a Thriving Blog Community from Men with Pens

9 Things to Do To Make Sure Your Next Blog Post is Read by More than Your Mom at ProBlogger

I had a terrific experience working with Brad. He was at all times flexible, patient, and responsive. Above all, Brad is a terrific person and working with him was a pleasure.

Susan Lagsdin

former Executive Director of Write On The River

Brad’s design work is creative and impeccable — and best of all, he listens well and asks all the right questions, with no assumptions about his clients’ experience.

Rolf Boone


Brad provided very clear and understandable (for those of us who are tech challenged) directions on the process, explaining the steps he would take to build and design the site, as well as the input he wanted from me, and the training involved once the site was complete. Brad, who has a sharp eye for design, ran with it and produced a great site. He does good work.

Traci Mann

Author, Professor of Psychology

Brad is an incredible designer. My book’s website is exactly what I wanted, even though I couldn’t even begin to articulate what I wanted before talking to Brad. Not only is the website wonderful, but he finished it faster than he promised, and he was great to work with. I am so glad I hired Brad for this project. I am absolutely delighted with the results.

Emma Otheguy

Children's Author

Brad effectively translated my half-formed ideas into a beautiful website, and he gave me lots of choices and allowed plenty of feedback. He also did a great job making the web design flexible enough to evolve with my needs.

Ona Russell

Author and Speaker

As an author, I wanted something that would showcase my books, but do so by telling a kind of story. And that is exactly what Brad accomplished. The finished product is beautiful, evocative and efficient, just like a great novel.

Brad made the process of developing my web site not only painless, but positively enjoyable. His enthusiastic, “can-do” attitude permeated every discussion we had. I would recommend him to any writer looking to develop a web site!

Justen Forge


EVERY project he works on is the most important project to him, and that’s how he makes you feel through his accessibility, responsiveness, communication and professionalism.

Kirk Douponce

Owner of DogEared Design

Apt Design is a pleasure to work with. They always meet or beat their deadlines with consistent creativity.

Jennifer Skiff

Best-selling Author

Hiring Brad Fitzgerald to create my website was the greatest gift I gave to myself in 2013. He is a pleasure to work with!

Brad is a complete professional and a pleasure to work with — he’s intuitive, creative, responsive and reliable.

Dr. Robert Rosenthal


It was a pleasure to work with Brad at Apt Design. On the design front, his concepts were spot on, so we never got started on false trails. And he easily and accurately incorporated my feedback in a comfortable back-and-forth dialogue that resulted in a strong final product. I remain extremely pleased with the result.

I really can’t recommend Brad highly enough. He’s come through for us time after time, and always delivers outstanding work. His sites are beautiful and functional works of art. Brad has designed the websites for some of our biggest authors. You know he’ll deliver an amazing site, right on schedule.

Robert Howard


Brad came up with a powerful visual look and graphic design that tied together the various “chapters” in my story. What’s more, he is a pleasure to work with—a great listener and highly collaborative!

James Townsend

James Townsend, Author and Co-Owner of The Human Condition

Brad’s creative insight is easily accessible through constant communication and feedback. He’s concerned about your vision, and it shows in the final product. He has a consistent devotion to making your vision a reality.

After scouring dozens of author websites I contacted Brad – because his designs are clean and tight, and he is easy to work with. From inspecting his initial concept drafts, it was clear that selecting Brad was the right move.

Carol Scibelli

Humor Writer & Speaker

I chose Apt Design because Brad’s websites stood out from all the others I saw. The bonus was that besides his talent he is also a joy to work with.

His ability to grasp an organization’s goals and translate them into images is pitch-perfect. With his upbeat attitude and timely delivery, he is a real pleasure to work with.